Jewelry Store Appleton, WI

Bay Area Diamond Co. has been a trusted, quality jewelry stores in Green Bay and the nearby Appleton and Oshkosh, WI areas since 2005, offering the most extensive selection of exquisite fine and diamond jewelry.

Our collection includes custom styles, bridal rings, diamond fashion pieces, watches and men’s accessories, as well as a variety of brand name pieces from some of top designers in the industry, including Mark Schneider, Kirk KaraFrederic Duclos and more!

As a family-owned jewelry store, we know the importance of cultivating relationships with our customers and making every customer that walks into our store "feel at home." Our commitment to the highest level of quality service is why we believe our customers keep returning to our jewelry store, and ultimately becoming life-long customers and friends.

Bay Area Diamond Co. makes it easy to find exactly what you’re looking for, offering a wide-variety of quality jewelry that suits all budget and fashion types. Our jewelry selection is largely based on our customers preferences and industry trends, so we can ensure that our collection has a piece that speaks to every customers unique style and essence.

Stop by our showroom today, or browse our online showcase and see for yourself all the amazing jewelry products we have available!


Browse Our Selection

jewelry appleton
Engagement Ring

14 Karat White Gold Mark Schneider Engagement Ring

jewelry store appleton
Chain Necklace

Frederic Duclos Sterling Silver Rose Necklace

jewelry store
Gold Earrings

"V" Shaped Hanging Drop Earrings

Sterling Silver Pendant

Sterling Silver Pendant

Men's Watch

Stainless Steel NFL Green Bay Packers Watch


Men's "Stel" Stainless Steel & Carbon Fiber Cufflinks